Classmate, India’s top stationery brand, has launched eduGAMES Infinity — a notebook that makes learning fun. This unique concept gamifies the popular last-page puzzles found in Classmate notebooks. Now, it adds digital interaction and daily prizes to elevate learning. Lets get to know how Grand Masters Praggnanandhaa and Vaishali inspire students nationwide.
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A 30-City Campaign to Spark Young Minds
Starting May 24, Classmate’s campaign rolls out across 30 cities in India. Students can join simply by buying a Classmate notebook. Every day, they can scan the last page and access a new puzzle. This daily engagement not only entertains but also sharpens mental agility.
Grand Masters Praggnanandhaa and Vaishali Join the Movement
To amplify the campaign’s impact, Classmate has teamed up with Indian chess prodigies — Grand Masters Praggnanandhaa and Vaishali. The siblings will participate daily for 30 days, solving puzzles from eduGAMES Infinity. Their involvement adds credibility and inspiration for students.
Daily Rewards and a Dream Trip to Disneyland
Participants can win exciting prizes every day, including a Meta Quest VR headset. Additionally, top scorers on the leaderboard may win a magical trip to Hong Kong Disneyland. This opportunity makes learning both rewarding and memorable.
Endorsement from the Grand Masters and Their Parents
Praggnanandhaa shared, “These puzzles are fun and help keep the mind sharp and focused.” Vaishali added, “Solving puzzles was part of our childhood, and it built our discipline and concentration.” Their parents echoed this sentiment, saying brain games helped shape their children’s mental strength.
What Classmate Aims to Achieve
According to Mr. Vikas Gupta from ITC Ltd., “We believe learning should be joyful. This campaign brings that vision alive.” He highlighted how Praggnanandhaa and Vaishali are ideal role models, showing how focus and discipline lead to success.
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Extensive Reach Across Platforms
The campaign will be promoted via digital platforms, regional print and TV, and influencer collaborations. This ensures high visibility in all 30 participating cities. It will also run alongside Classmate’s national Disneyland campaign.
